Josh Goldstone, founder of White Rock Consulting
Josh Goldstone
Founder
Swansea, Wales · Working across the UK
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White Rock Consulting was founded on a straightforward belief: most organisations already have the data they need. What they're missing is the strategy, structure, and capability to use it well.

The consultancy is led by Josh Goldstone, a data and analytics specialist with over a decade of hands-on experience across the public and private sectors. Josh has built reporting frameworks from scratch, designed Power BI dashboards for senior leadership teams, led data quality and governance programmes, and coached data champion networks to raise capability across entire organisations.

His work spans a broad range of organisational functions, from MI reporting and sales metrics to marketing analytics and communications performance, giving him an unusually wide view of how data flows and where it gets stuck across different teams and structures.

In 2023, Josh was recognised with the HEIST Rising Star award for his contribution to data and insight practice in the higher education sector.

White Rock operates as a lean, vendor-independent consultancy. No platform bias. No inflated scope. No unnecessary overhead. Just clear thinking and practical delivery, scoped to what your organisation actually needs.

Clarity
No jargon, no inflated scope. We tell you what we see and what we’d do about it.
Rigour
We care about getting the answer right, not just delivering something that looks good.
Independence
No platform bias, no vendor kickbacks. The recommendation is always what’s best for you.